5 Bad Sales Phrases That Will Kill Your Pitch

by Chris Pagnutti | Mar 16, 2017 | sales |

Back to Blog A while ago I shared with you a couple of sales phrases that help strengthen any pitch. I also showed you how the language you use affects the way prospects perceive you and your offer. But in this week’s post, I want to talk about the opposite. I’ll show...

How to Start a Sales Proposal to Suck Prospects Right In

by Chris Pagnutti | Mar 9, 2017 | sales |

Back to Blog I’m sure you know this already – to get prospects to read your sales proposals, you need to engage them from the opening line. But I’m also certain that you struggle with it, right? If that’s the case, then I have something special for you – a...

How to Uncover Product Benefits That Will Emotionally Engage Your Users

by Chris Pagnutti | Mar 2, 2017 | sales enablement |

Back to Blog If you’ve been struggling to discover product benefits that would engage your audience… …AND… You constantly find yourself iterating your positioning statement in the hope of finding that one thing that could convince potential users to...

How to Convince More Leads to Open Your Sales Documents

by Chris Pagnutti | Feb 24, 2017 | sales |

Back to Blog Frustrating, isn’t it? You send sales documents to your leads – proposals, guides, product specs… But for some reason, they completely ignore the links and never open your collateral. The problem? Unless they click on those links, there’s...

How to Write a Sales Follow Up Email That Will Close the Sale

by Chris Pagnutti | Feb 16, 2017 | sales |

Back to Blog When it comes to writing sales follow up emails, I’m sure you’ve heard plenty about personalization, timing or context. But I bet you still struggle to decide what you should actually say in those emails, right? If so, then I have something really special...